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Chrysler Group Launches Production of 2008 Jeep Liberty

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PostPosted: Mon Jul 23, 2007 10:42 am    Post subject: Chrysler Group Launches Production of 2008 Jeep Liberty Reply with quote

Auburn Hills, Mich., Jul 23, 2007 - Chrysler Group today announced the production launch of the all-new 2008 Jeep® Liberty which is being built at Chrysler Group's Toledo North Assembly Plant (TNAP) in Toledo, Ohio. The all-new Jeep Liberty is being built alongside the Dodge Nitro which began production in August 2006.

The 2008 Jeep Liberty continues Chrysler Group's expanding Flexible Manufacturing Strategy (FMS), allowing the Company to bring new vehicles to market quickly and efficiently; and enable its assembly plants to manufacture multiple products on one assembly line.

The Toledo North Plant was extensively retooled to manage the complexity of building two different models on one production line. Investments included multiple plant upgrades, improving quality, productivity and worker ergonomics. Last year, more than 160,000 square feet were added to the plant floor to enhance body and assembly processes. The all-new Liberty carried an investment 85 percent less than previous products. The vehicle is the second model of a two-model flexible manufacturing process implemented at TNAP.

The retooling of TNAP is part of $3.9 billion spent on Toledo manufacturing capabilities that include an original $1.2 billion to build Toledo North (opening in 2001) and $2.1 billion for Chrysler's Toledo Supplier Park, home of the all-new 2007 Jeep Wrangler and Wrangler Unlimited four-door.

"With two new modern plants and four new products, Toledo has become a focal point of Chrysler Group's flexible manufacturing capabilities," said Byron Green, Vice President - Truck and Activity Vehicle Assembly, Chrysler Group. "For years Toledo has been the home of Jeep, with the legendary Jeep Wrangler and the all-new Wrangler Unlimited. Now, the all-new Jeep Liberty continues the Jeep tradition."

All-new from the ground up for 2008, the Jeep Liberty remains true to its legendary 4x4 heritage by offering two Jeep Trail Rated® four-wheel-drive systems - Command-Trac® and the all-new Selec-Trac® II. On-road ride and handling have been improved and refined with the new independent front suspension, new five-link rear suspension and rack-and-pinion steering.

The Liberty's exterior has been redesigned, and takes on a more rugged, classic Jeep look that is sure to captivate the attention of current Jeep Liberty owners and broaden its consumer appeal. Inside, cargo and storage space increases and seat comfort improves. Making its world debut is the new Sky Slider™ full-open canvas roof, an industry-exclusive; giving the Jeep Liberty that "Only in a Jeep" open-air experience. Remote start, rain-sensing wipers, memory seats and mirrors, and express up/down windows are added to the vehicle’s ever-growing list of available features and options. There are two models - Jeep Liberty Sport and Jeep Liberty Limited.

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